1. Knowledge Base
  2. Frequently Asked Questions

What is your content strategy process?

This explains how we work with you to come up with a content strategy that works best for your business

1. We start by researching your current blog looking at the tone and what has been well received.

2. We then research other blogs in the industry.

3. Once we've done our research, you and your account manager will discuss and determine which topics would fit your needs.

With this information, we determine your content strategy in three-month portions.  That means we align your content strategy to your keyword strategy for the current three-month strategy; every three-months we realign.

4. From there we write blog posts on the topics you approve.

5. Once blog posts have been written we will send them back to you for final approval before publishing.